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Annie Heckenberger

Bio

Annie Heckenberger

Annie has more than two decades of advertising, branding, marketing and PR agency experience, more than half of that time she's spent crafting social campaigns for some of the biggest brands around. She's currently VP, Group Director of Brand Communications Strategy at Digitas Health, where she shapes ideas and campaigns that get people talking, tweeting, snapping, sharing, publishing, and taking action. Last year, Annie was tapped as Digital and Social Director for the Philadelphia 2016 Host Committee for the 2016 Democratic National Convention, working in partnership with the DNCC. Her digital work on behalf of the Host Committee is archived in the Library of Congress. Annie believes that the best marketing is integrated, viral is not a style but a social phenomenon, and that everyone should work in an agency for at least a year.

Sessions I’m Presenting

Contact Details

AffiliationDigitas Health
LocationPhiladelphia, PA
Twitter@anniemal