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Media

The strategy around technology coverage & promotion. Think: content marketing, digital marketing strategy, social networks.

Track Day Events

  • The Future of Digital Marketing

    Live streaming, chat bots, virtual and augmented reality and the growing spread of fake news are all changing the landscape that marketers have to navigate. At this #PTW17 event, explore the practical how-to's and applications of some of these trends and how to still be an authentic voice amidst the noise.

    Tuesday, May 2, 11:00am–8:00pm

Speakers

  • Dan Barcus

    Dan Barcus

    Dan Barcus is Vice President, eCommerce for Comcast NBC Universal, working in the Cable division.  Dan has been with Comcast six years and is currently leading merchandising & sales for xfinity.com and business.comcast.com.  Prior to this role, Dan held a variety of roles in Acquisition marketing

  • Annie Heckenberger

    Annie Heckenberger

    Annie has more than two decades of advertising, branding, marketing and PR agency experience, more than half of that time she's spent crafting social campaigns for some of the biggest brands around. She's currently VP, Group Director of Brand Communications Strategy at Digitas Health, where she

    @anniemal
  • Bo Hee Kim

    Bo Hee Kim

    Bo is the Brand Development Producer at Vox Media, responsible for growing and relaunching the company's eight editorial brands. Prior to joining Vox Media, Bo was the product manager at Storify and Livefyre, developing tools for newsrooms. She is passionate about all things things journalism, having

    @boheekim
  • Antoinette Marie Johnson

    Antoinette Marie Johnson

    Antoinette Marie Johnson is CEO and Founder of At Media, a creative agency with the mission to build better cities through the power of design. The firm has successfully impacted over 11M square feet across the Nation, by branding and marketing projects that transform the way we live, work and

    @antweetnette
  • Wil Reynolds

    Wil Reynolds

    Wil likes helping people and businesses grow. A former teacher with a knack for advising, he’s been helping Fortune 500 companies develop SEO strategies since 1999. Seeing the need for an agency that does good by its team, clients and community, Wil started Seer Interactive in 2002 as a one-man

    @wilreynolds

Track Collaborators

  • University of Pennsylvania

Track Presented by

  • Harmelin Media