Media
The strategy around technology coverage & promotion. Think: content marketing, digital marketing strategy, social networks.
Track Day Events
The Future of Digital Marketing
Live streaming, chat bots, virtual and augmented reality and the growing spread of fake news are all changing the landscape that marketers have to navigate. At this #PTW17 event, explore the practical how-to's and applications of some of these trends and how to still be an authentic voice amidst the noise.
Tuesday, May 2, 11:00am–8:00pm
Speakers
Annie Heckenberger
@anniemalAnnie has more than two decades of advertising, branding, marketing and PR agency experience, more than half of that time she's spent crafting social campaigns for some of the biggest brands around. She's currently VP, Group Director of Brand Communications Strategy at Digitas Health, where she…
Tim Quirino
@timquirinoBorn in the Philippines, raised in New Jersey, and sharpened in Philadelphia, @timquirino designs products at Facebook while living in San Francisco.
From prison zombie, to the lead singer of a ska band, he has held many positions. Before working in Silicon Valley he led design efforts at…
Sovanna Mam
@SovannaMamSovanna leads the development of VR products for Greenfish Labs, a digital media firm that is pioneering the emerging 360 virtual reality digital platform for brands and global events. Sovanna has executive produced ground-breaking 360 virtual reality marketing activations for events such as The…
Greg Ebbecke
@harmelinmediaGreg has spent the bulk of his career advocating for the unification of digital and traditional media planning under the umbrella of a single, data-driven marketing strategy. As Vice President, Business Intelligence, he is currently leading efforts to evaluate and optimize the flow of information as it…
Antoinette Marie Johnson
@antweetnetteAntoinette Marie Johnson is CEO and Founder of At Media, a creative agency with the mission to build better cities through the power of design. The firm has successfully impacted over 11M square feet across the Nation, by branding and marketing projects that transform the way we live, work and…