Media
The strategy around technology coverage & promotion. Think: content marketing, digital marketing strategy, social networks.
Track Day Events
The Future of Digital Marketing
Live streaming, chat bots, virtual and augmented reality and the growing spread of fake news are all changing the landscape that marketers have to navigate. At this #PTW17 event, explore the practical how-to's and applications of some of these trends and how to still be an authentic voice amidst the noise.
Tuesday, May 2, 11:00am–8:00pm
Speakers
Natalie Nixon
@natwnixonNatalie W. Nixon, PhD is a design strategist and a hybrid thinker. She applies her diverse background in anthropology, fashion, service design and dance to change lives through ideas. In her consultancy, Figure 8 Thinking, LLC she helps organizations design smarter processes and systems, build…
Dave Cole
@davecolephotoDave is a Visual Producer on The Wall Street Journal's Emerging Media team. He works on the WSJ Snapchat Discover channel, in addition to assisting the team with special projects.
Dave is also a freelance multimedia journalist with work published in The Wall Street Journal, The Los Angeles…
Bo Hee Kim
@boheekimBo is the Brand Development Producer at Vox Media, responsible for growing and relaunching the company's eight editorial brands. Prior to joining Vox Media, Bo was the product manager at Storify and Livefyre, developing tools for newsrooms. She is passionate about all things things journalism, having…
Wil Reynolds
@wilreynoldsWil likes helping people and businesses grow. A former teacher with a knack for advising, he’s been helping Fortune 500 companies develop SEO strategies since 1999. Seeing the need for an agency that does good by its team, clients and community, Wil started Seer Interactive in 2002 as a one-man…
Greg Ebbecke
Greg has spent the bulk of his career advocating for the unification of digital and traditional media planning under the umbrella of a single, data-driven marketing strategy. As Vice President, Business Intelligence, he is currently leading efforts to evaluate and optimize the flow of information as it…