Media
The strategy around technology coverage & promotion. Think: content marketing, digital marketing strategy, social networks.
Track Day Events
The Future of Digital Marketing
Live streaming, chat bots, virtual and augmented reality and the growing spread of fake news are all changing the landscape that marketers have to navigate. At this #PTW17 event, explore the practical how-to's and applications of some of these trends and how to still be an authentic voice amidst the noise.
Tuesday, May 2, 11:00am–8:00pm
Speakers
Sovanna Mam
@SovannaMamSovanna leads the development of VR products for Greenfish Labs, a digital media firm that is pioneering the emerging 360 virtual reality digital platform for brands and global events. Sovanna has executive produced ground-breaking 360 virtual reality marketing activations for events such as The…
Wil Reynolds
@wilreynoldsWil likes helping people and businesses grow. A former teacher with a knack for advising, he’s been helping Fortune 500 companies develop SEO strategies since 1999. Seeing the need for an agency that does good by its team, clients and community, Wil started Seer Interactive in 2002 as a one-man…
Nicholas Whitaker
@nickdigitalBefore joining Google in 2010, I spent the prior decade producing, directing, editing, and shooting videos and still images for news, commercial, entertainment and advocacy media. I was also a professor at Eugene Lang College - The New School for Liberal Arts, and Marymount Manhattan College,…
Dan Barcus
Dan Barcus is Vice President, eCommerce for Comcast NBC Universal, working in the Cable division. Dan has been with Comcast six years and is currently leading merchandising & sales for xfinity.com and business.comcast.com. Prior to this role, Dan held a variety of roles in Acquisition marketing…
Annie Heckenberger
@anniemalAnnie has more than two decades of advertising, branding, marketing and PR agency experience, more than half of that time she's spent crafting social campaigns for some of the biggest brands around. She's currently VP, Group Director of Brand Communications Strategy at Digitas Health, where she…