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Media

The strategy around technology coverage & promotion. Think: content marketing, digital marketing strategy, social networks.

Track Day Events

  • The Future of Digital Marketing

    Live streaming, chat bots, virtual and augmented reality and the growing spread of fake news are all changing the landscape that marketers have to navigate. At this #PTW17 event, explore the practical how-to's and applications of some of these trends and how to still be an authentic voice amidst the noise.

    Tuesday, May 2, 10:00am–7:00pm

Speakers

  • Annie Heckenberger

    Annie Heckenberger

    Annie has more than two decades of advertising, branding, marketing and PR agency experience, more than half of that time she's spent crafting social campaigns for some of the biggest brands around. She's currently VP, Group Director of Brand Communications Strategy at Digitas Health, where she

    @anniemal
  • Dan Barcus

    Dan Barcus

    Dan Barcus is Vice President, eCommerce for Comcast NBC Universal, working in the Cable division.  Dan has been with Comcast six years and is currently leading merchandising & sales for xfinity.com and business.comcast.com.  Prior to this role, Dan held a variety of roles in Acquisition marketing

  • Roee Adler

    Roee Adler

    Roee Adler is the Head of Digital at WeWork, leading the company's digital technology products and strategy. Prior to WeWork, Roee was the Chief Product Officer at Soluto, where he ran product, marketing and business development, and led the team's launch at TechCrunch Disrupt NYC 2010 (where

    @roadler
  • Tim Quirino

    Tim Quirino

    Born in the Philippines, raised in New Jersey, and sharpened in Philadelphia, @timquirino designs products at Facebook while living in San Francisco.

    From prison zombie, to the lead singer of a ska band, he has held many positions. Before working in Silicon Valley he led design efforts at

    @timquirino
  • Antoinette Marie Johnson

    Antoinette Marie Johnson

    Antoinette Marie Johnson is CEO and Founder of At Media, a creative agency with the mission to build better cities through the power of design. The firm has successfully impacted over 11M square feet across the Nation, by branding and marketing projects that transform the way we live, work and

    @antweetnette

Track Presented by

  • Harmelin Media

Track Collaborators

  • University of Pennsylvania